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Why should you have a web site?

• Reach new people through the Internet as it continues to grow.
• Help people make swift, informed decisions about products and services.
• Make your service available online where people expect to find you.
• If you don't, they will surely find your competitor's web site.
• Develop customer loyalty with web-only specials and features.
• An excellent way to keep your service information up to date.
• Gather valuable contacts and feedback from your web site visitors.
• Provide convenience by selling your products right online.

How do you get a web site?

The first thing that should be said is that your web site is an extension of your business, and is often the first impression people have of you. It is advisable to have a professional design company build your web site for you.

The Yellow Pages will have a partial listing of local web designers that you can call. You can also search online by clicking here or entering something like "Vancouver area web site designers" into a search engine such as Google or Altavista

How much does it cost?

As a general rule, costs vary from $80.00 - $130.00 per hour depending on the level of sophistication and programming involved. A well built web site can start around $1000.00 for a 5-7 page site.

Domain names are purchased separately and are generally not included in the cost of building the web site. A domain typically costs between $20.00-$40.00 per year, and often can be paid for 1, 2, 3, or even 5 years at a time.

Okay it's built, now what?

It's time for hosting. In many cases the company that built your web site will also provide hosting for your site. Hosting is the act of storing and serving up your web site when someone wants to access it. Typical hosting ranges from $20.00-$50.00 per month.

How do people find my web site?

Part of a good design package is optimizing your web site for search engine placement. The object is to appear as close to the top of the list as possible, so people see you first. This is critical to the effectiveness of your web site, and is a specialized field. Your designer will be able to assist.

It takes from 1-16 weeks to appear on the search engines. Most indexes now allow you to purchase premium listings.

Include your web site in all of your advertising and stationary. You may also consider sending out a newsletter to your customers letting them know about your web site, or any specials you are running there. You can also exchange links with other industry web sites.

Build it and they will come.

Once your site starts to catch on (usually a few months), you will start to see and increase in visitors, and contacts made. You will take satisfaction in knowing that your customers are being serviced quickly.

There is no magic wand that will suddenly garner you millions of hits and millions of dollars. As with any other business expansion, it takes a proactive attitude, proper promotion and a measure of patience to make it succeed.

List Your Resource Here:

If you offer a BC-based service for the music industry, you can list here. Our thousands of monthly visitors vary from musicians to managers, promoters, agents, retailers, recording studios, video producers and more. If you want to connect with people in the music industry, this is the place to do it.

Click Here To List Your Music Industry Resource

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